Vision Communications worked with Riffa Golf Club since 1999, creating all communication for Bahrain’s leading tourist and sporting attraction. Vision has created all corporate identity standards; all advertising and promotion; radio adverts; brochures; membership packs; website; scorecards, and has directed all photography of the course over the years.

Recently, the club has been central to the redevelopment of the area into a golf course residential community comprising villas, health and country club and residential infrastructure.

Vision re-branded the Club, now enjoying ‘Royal warrant’ to become ‘Royal Golf Club’, creating the new brand identity and associated implementation systems.

Vision also created the branding for the golf club’s parent company, together with various other service divisions such as its landscape contracting operation. As an integral part of the redevelopment of a new multimillion dollar clubhouse facility, the firm created nomenclature and identity for each of the facility’s outlets, from signature restaurant to members’ lounge and other outlets.

In addition, Vision created and implemented various wayfinding signages and environmental graphics, working closely with the development’s interior design contractors.